Ideation

Today, based on research carried out with volunteers, most gamers meet their friends inside the game they play or they already have met them in real life (IRL), 29,8% of the interviewed have met their friends inside the game but only 9,7% of them communicates with them inside the game which implies in a necessity of external apps for communication.

The proposal is simple, the user will create the group for the activity needed inside the app and other users will be able to look it up inside the app or be invited via link by the owner or group admins. Inside the group, there will be a description of the activity, information on the schedule, and a chat room for the participant's talk and match schedules. There will also be a shared calendar for the organization. In the chat, the participants will be able to send voice chat, images, memes, gifs, and emojis.

Further research identified that one strong lovable feature would be character creation, where the user will be able to personalize a character to better identify themselves, this will also be important as a capitalization feature, I will talk more about that in the research section.
 

In my studies, I have learned that most inventions and creations were made to solve a problem. One of the exercises inside UX is to think about 5 day-to-day personal problems and identify if others have the same issue and how to solve it.

The problem I experience with the game I play is that I have difficulty meeting groups to make specific activities inside the game happen. To complete an activity, it is necessary that the group is on the same schedule and aligned on the strategy that will be used to complete the activity.

Many times, I have found a group only to discover that there was no organization of the schedule, making the group useless since no one could be together at the same time to play and the game itself has no tool to coordinate schedules.

Communication is also done primarily using an external app where people usually send memes, funny comments, and videos and the schedule is forgotten about by the members.

So, with the problem outlined, I realized I could get everything in one place: Look for a group, chat, create schedules, and then Get Gamers to play with me!